Wednesday 26 November 2014

Sony to compensate PlayStation Vita owners after bad ad

Sony advert

Sony is set to reimburse customers who bought its PlayStation Vita after complaints that a TV advert for the handheld console made false claims.
In addition to overstating the device's ability to link up to the PlayStation 3, staff at the firm's ad agency are also accused of using their personal Twitter accounts to mislead the public.
To qualify for the pay-out, users must live in the US and have bought a Vita before 1 June 2012.
Sony plans to email them later.
The action is the result of a settlement with the US Federal Trade Commission (FTC).
Those affected should be able to choose either a $25 (£16) cash or credit refund, or a $50 voucher, which can be spent on a selection of video games or other services.
The announcement coincides with the firm's decision to pull a more recent advert for the Vita after criticism that it was offensive.

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